Hi baby!
I’ve already happened to mention in previous article how involving the consumers is becoming a growing advertisement strategy, and a pretty good one too I may add! It is becoming so popular, that even...
View ArticleCadbury, thanks for the laughs
This is a video I’ve stumpled upon just today, even if a month old I thought it would be worth creating a post, merely because I like to share the laughs. Cadbury, the popular chocolate brand, has...
View ArticleStarbucks re-design, but should think more about the cheesecake
During my past years of traveling, I must admit I have had quite a bit of experience about sipping coffee and eating muffins at Starbucks. Let’s face it: it’s trendy, the coffee is not great but not...
View ArticleBrand image related to sports
As not many might know, I used to be an athlete in the 100 meters as a teenager, so today I decided to incorporate in my blog a topic that touches my heart: Asafa Powell and Tyson Gay found positive …...
View ArticlePorsche: you don’t even need to see it
Shangai advertising agency Fred & Farid have just elaborated a new campaign for Porsche China, called“Away”. Made of very simple and clean pictures, the ads display panoramic shots in an attempt to...
View ArticleInvisible skateboarding
Since the 80s, the skater culture has always lived in symbiosis with the spirit of the street artist, incorporating the way , the neighbourhood, the suburbs , the city. However, skateboarding has not...
View ArticleThe famous Dutch Carnival… Sounds good!
We are all aware of how crazy Heineken advertising has been in the past. With the forthcoming event of the Brazil Worldcup, the famous Dutch beer has done it again. Sponsor of the Dutch national...
View ArticleGoogle Story…teller
Once upon a time, after returning from holiday, people would gather countless of rolls and tapes to have them all developed! This would normally be followed by endless dinners with friends to share...
View ArticleThe jobs of tomorrow
Although not a marketing topic, I’ve chosen today’s article due to its extreme interest. Scientific discoveries and technological developments lead to continuous changes in society and surrounding...
View ArticleSee you in four years!
So, the magic of the World Cup is all over, and Germany went back home holding the golden cup up high. Well done, Germany, well done. Being an Italian living in London, I cannot say this World Cup...
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